Dell’importanza
del ruolo della scatola ne ritroviamo anche in numerosi articoli come ad
esempio:
·
http://www.rivistastudio.com/standard/limportanza-della-scatola/:
Quanto conta il packaging di un prodotto e come le aziende lo stanno
sfruttando, a partire da "condividi una lattina" di Coca Cola.
·
https://www.inc.com/joshua-conran/why-your-product-s-packaging-is-as-important-as-the-product-itself.html: Why Your Product's Packaging Is as
Important as the Product Itself
Your
product's packaging is meant to communicate a purpose: what your brand stands
for and what it means for your customer.
·
http://www.kimberleywatsonpackaging.co.uk/latest-news/2015/11/9/the-importance-of-packaging-in-transport-and-logistics: The importance of packaging in
transport and logistics
·
https://www.bbc.com/news/magazine-30530268
·
The
Big Book of Packaging Hardcover – April 5, 2011 by Will Burke (Author), Lisa
Baer (Author), James Pietruszynski (Author)
·
The
Box: How the Shipping Container Made the World Smaller and the World Economy
Bigger – March 2006 by Marc Levinson
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